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YOUR ROUTINE, TOGETHER
Wash-day care.
Daily growth support.
Each product has its own role: cleansing your scalp and hair, caring for your lengths, and adding a daily leave-in treatment formulated to support fuller-looking hair.
01
Cleanse
Rosemary Hair Strengthening Shampoo · 250ml
Wash away excess oil and everyday build-up with our sulphate-free Rosemary Shampoo. Use it on your usual wash days to leave your hair and scalp feeling clean and refreshed.
02
Soften & detangle
Rosemary Deep Nourishing Conditioner · 250ml
Give your lengths the care they need after shampooing. Our Rosemary Conditioner helps soften and smooth your hair, making tangles easier to work through and your hair easier to manage.
03
Support growth & fullness
Rosemary Scalp Serum · 60ml
Apply directly to your scalp and massage in. Formulated with rosemary, caffeine, niacinamide and peptides to support hair growth and fuller-looking hair, this lightweight, water-based serum stays in as you get on with your day.
Wash and condition when your hair needs it. Make the serum part of your daily routine.
HOW TO USE
Your wash days.
Your daily serum.
On wash days · Cleanse
Massage the shampoo into wet hair and scalp, lather, then rinse thoroughly.
Then · Soften & detangle
After shampooing, work conditioner through your lengths and ends, then rinse thoroughly.
Every day · Apply, massage, leave in
Part your hair and apply 1–2 pipettes of serum directly to your scalp. Gently massage in for up to five minutes and leave in. No rinsing required.
You can keep your usual wash schedule. Daily serum does not mean daily shampooing.
INSIDE YOUR DAILY SERUM
Formulated for
fuller-looking hair.
Our lightweight Rosemary Scalp Serum brings rosemary, caffeine, niacinamide and peptides together in a water-based, leave-in formula.
Rosemary
Included as leaf water, oil and extract.
Caffeine & niacinamide
Two key ingredients in our daily serum formulation.
Three peptides
Acetyl Tetrapeptide-3, Biotinoyl Tripeptide-1 and Copper Tripeptide-1.
A water-based foundation
With aloe vera, glycerin and panthenol.
Each product has its own formula. View the complete ingredient lists below.
Rosemary Scalp Serum
Aqua (Water), Aloe Barbadensis (Aloe Vera) Leaf Juice, Glycerin, Propylene Glycol, Caffeine, Niacinamide, Sodium PCA, Rosmarinus Officinalis (Rosemary) Leaf Water, Cucurbita Pepo (Pumpkin) Seed Extract, Panthenol (Vitamin B5), Rosmarinus Officinalis (Rosemary) Leaf Oil, Camellia Sinensis (Green Tea) Leaf Extract, Hydrolyzed Keratin, Rosmarinus Officinalis (Rosemary) Leaf Extract, Phenoxyethanol, Citric Acid, Allantoin, Sodium Benzoate, Disodium EDTA, Sodium Hyaluronate, Ethylhexylglycerin, Acetyl Tetrapeptide-3, Biotinoyl Tripeptide-1, Copper Tripeptide-1.
Rosemary Hair Growth Shampoo
Water (Aqua, Eau), Cocamidopropyl Betaine, Polyquaternium-7, Cocamide MIPA, Glycol Stearate, Polyquaternium-10, Panthenol (Vitamin B5), Propylene Glycol, Eucalyptus Oil, Rosemary Essential Oil, Disodium EDTA, Phytantriol, Babassu Seed Oil, Ginger Root Oil, Coconut Oil, Horsetail Grass Extract, Chamomile Flower Extract, Castor Oil, Ethylhexylglycerin, Glycereth-2 Cocoate, Potassium Sorbate, Sodium PCA, Niacinamide (Vitamin B3), Turmeric (Curcuma Longa), Arginine, Glycine, Alanine, Cysteine.
Rosemary Deep Nourishing Conditioner
Water (Aqua, Eau), Stearyl Alcohol, Cetyl Alcohol, Cyclopentasiloxane, Steartrimonium Chloride, Amodimethicone, Behentrimonium Methosulfate, Hydroxyethylcellulose, Cetyl Palmitate, Aminoethylaminopropyl Dimethicone, Polysilicone-15, Dioleoylethyl Hydroxyethylmonium Methosulfate, Phenoxyethanol, Quaternium-91, Cetrimonium Methosulfate, Sunflower Seed Oil Glycerides, Dimethiconol, Lactic Acid, Ethylhexylglycerin, Cetearyl Alcohol, Quaternium-95, Rosmarinus Officinalis Oil (Rosemary Essential Oil), Butylene Glycol, Hydrolyzed Hyaluronic Acid, Rosmarinus Officinalis Leaf Extract (Rosemary Leaf Extract), C12-14 Pareth-5, Dimethicone, Cetrimonium Chloride, Propylene Glycol, Rosmarinic Acid, Magnesium Chloride, Sodium Hyaluronate (Hyaluronic Acid), Magnesium Nitrate, Butyrospermum Parkii Fruit Extract (Shea Butter), Sodium Citrate, Hydroxyacetophenone.
What is included in The Serum Routine Bundle?
You’ll receive one 60ml Rosemary Scalp Serum, one 250ml Rosemary Hair Strengthening Shampoo and one 250ml Rosemary Deep Nourishing Conditioner, bringing together your daily leave-in scalp treatment and wash-day essentials.
If you’d like to include our Original Rosemary Oil as a pre-wash treatment too, our Complete Rosemary Bundle brings all four products together.
How do I use the three products together?
On your usual wash days, massage the Rosemary Shampoo into wet hair and scalp, work into a lather, then rinse thoroughly. Follow with the Rosemary Conditioner through your lengths and ends, then rinse thoroughly.
Use the Rosemary Scalp Serum as your daily leave-in scalp treatment. You don’t need to shampoo and condition every day or wash your hair each time you apply the serum.
How often should I use the serum, and do I wash it out?
Use the serum once a day. Apply 1–2 pipettes directly to your scalp, parting your hair to reach the skin, and gently massage in for up to five minutes.
Leave it in. There’s no need to rinse or wash your hair afterwards. If you also use our Original Rosemary Oil, use the serum between your oil-treatment days.
Can I use this bundle alongside my Rosemary Oil?
Yes. Keep your Original Rosemary Oil as your pre-wash treatment, then wash it out with the Rosemary Shampoo and follow with the Rosemary Conditioner. Use the Rosemary Scalp Serum between oil-treatment days.
You don’t need to layer the oil and serum together. The oil isn’t included in this bundle, and you can use the serum without it.
How soon should I expect to see a difference?
Results vary, and changes in the look and feel of your hair can take time. We encourage you to build a consistent routine and give it several months rather than expecting a transformation after a few applications.
There isn’t one guaranteed timeline for everyone. Our six-month results promise gives you time to assess your routine, subject to the guarantee conditions.
How long will the products last?
As a general guide, the 60ml serum and 250ml bottles of shampoo and conditioner are each estimated to last around two months. This will depend on how often you use them and how much you apply, with hair length also affecting how much shampoo and conditioner you need.
The three products may run out at different times, so each is available individually when you need a top-up.
Is The Serum Routine Bundle covered by your guarantee?
Yes. If it’s not for you within the first 30 days, we’ll refund you in full, even if you’ve opened and used the products.
Our six-month results promise also covers the bundle: if you use your routine consistently for six months and don’t see a visible difference in how your hair looks and feels, you can request a refund. Your order history must show enough product for consistent use, and claims must be made within 30 days after the six-month period. See our full guarantee details.